Human-centered design (HCD) is at the core of CauseLabs’ empathetic approach to creative problem solving. This methodology defines a framework that seeks to better understand the needs, wants and behaviors of the user, and to best identify a technologically feasible and economically viable solution. By focusing on the end user’s perspective, their environments and routines, …
Lessons & insights from our journey for positive impact.
Marketing in a Pandemic
Living during a pandemic is hard. Working during a pandemic is challenging. Knowing the best way to market your business during, and after, a pandemic is a perilous journey at best. Catastrophes happen. Storms bring floods and high winds. Fires sweep through mountains and plains. Plagues and pandemics spread across land and seas. No matter …
One discipline that can make or break a healthy start to your digital innovation project
Let’s talk about why empathy is a crucial part of any healthy digital innovation process.