Starting something meaningful is exciting. But it also brings up tough questions like: Should I form a nonprofit or go the social enterprise route? Do I need tax-exempt status to serve people well? What if I want to build an education or support community but don’t want to deal with boards, bylaws, or bureaucratic red […]
CauseLabs Resources
Lessons & insights from our journey for positive impact.

When Should We Redesign Our Company Website? It Depends… Here’s a Guide to Help
Is your company website still connecting with your audience?If you haven’t updated it in the past few years, the answer may be a resounding no. As user behaviors continue to shift, so too must your website. Here’s when and why you should consider a redesign. Understanding Your Audience: More Than Just Demographics It’s not enough […]

5 Important Nonprofit Marketing Strategies
How nonprofit marketing helps you reach your audience and make a difference. Your nonprofit exists to make a difference and your ability to do so relies upon the reach of your organization. As such, fundraising, program management, and marketing are very closely tied in nonprofit organizations. Nonprofit marketing is all about reaching your audience so […]

Know Your Audience – Tips for Nonprofit Marketing Managers
Nonprofit marketing managers are responsible for promoting an organization’s mission, raising awareness, and generating support for their programs and services. That’s a lot of specialized knowledge for one role. It often takes a team to successfully execute the marketing strategies. Marketing to Your Target Audience One key strategy is to know your audience. The target […]

Nonprofit Website Tips: How to Create a Website That Works for You
Your website is a crucial tool for your organization. It’s a platform where you can showcase your mission, share your impact, offer resources, and connect with potential donors and volunteers. However, creating a good website that effectively communicates your message and engages your audience can be challenging. At CauseLabs, our team enjoys helping nonprofit websites […]

Position Your Organization for AI Success
Chatbots, voice messaging systems, and data conversion are all forms of Artificial Intelligence (AI) anyone who owns a smartphone uses regularly. Even tech designed to certify if you’re a real person is one of the many forms of AI. Technology should make life easier, and AI is a glowing example of how that mission continues […]

Must-Have Affordable Tools to Streamline Daily Operations
Anyone building an organization or business from the ground up knows you have to wear a lot of proverbial hats when starting out. Large companies have the luxury of full departments to enact their marketing plans or manage their books. Fortunately, with so many apps and programs available, finding affordable tools to streamline daily operations […]