AI speeds up access to information, but trust still develops slowly. People rely on familiarity, repeated interactions, and real experience before making important decisions. In an AI-driven world, consistent visibility, authentic expertise, and strong relationships remain the foundation of credibility.
CauseLabs Resources
Lessons & insights from our journey for positive impact.
How AI Search Determines Brand Visibility
AI search is changing how we reference and discover information online. Instead of simply listing links like traditional search engines, AI systems increasingly interpret information and generate answers. For most of the internet’s history, search worked more like a directory. It pointed people toward sources, and humans decided what information to trust. AI Selects Which […]
CauseLabs CEO Named ‘Great Women of Texas’ Woman of Influence Honoree
CauseLabs CEO Sheryle Gillihan was named one of 2022’s Great Women of Texas. Gillihan received the honor last month from The Fort Worth Business Press. Honorees are selected for their professional accomplishments and community service in Texas and beyond. Gillihan said she gives back to the community by volunteering her time and professional talents and […]
How to Build a Better Resource Site
Socks strewn about your home are more difficult to find than those paired nicely in a drawer. Likewise, knowing how to build a better resource site for your organization can save your audience from chaos when seeking information. Having a well-constructed resource site is like providing your audience with an orderly sock drawer filled with […]
Creating a Digital Strategy for Your Nonprofit Organization
Many nonprofits had to pivot quickly to continue serving their communities when the COVID-19 pandemic began. More than two years later, you recognize that this change isn’t temporary, and it’s time to think strategically about creating a digital strategy to truly serve your nonprofit community. Why Digital Strategy is Important Everything starts with strategy. Your […]
Why Your Website Needs a Care Plan
You’re justifiably proud of your website. It’s one of your organization’s greatest assets, which is all the more reason why it needs a care plan. You can’t monitor your website constantly. What will you do if it goes offline unexpectedly? Websites have issues. Instead of waiting until disaster strikes, a care plan helps you proactively […]
5 Essentials for Protecting Your Nonprofit Website
What would be the impact to your organization of losing all of your data or your website crashing? Chances are it would cause you to lose valuable customers and potential funding, not to mention the headache involved. Your website is one of your organization’s greatest assets. If protecting your website and serving your community is […]
Using Tech to Better Serve Your Community in the New Year
With the new year, there is a new normal. COVID-19 prompted a surge of new technology that can help nonprofits like yours make a greater impact. There are many ways you can consider using tech to better serve your community in the new year. This post will help you understand those considerations. Using Tech to […]