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Mastering SEO: Great Cost-Effective Strategies for Business Growth

In a world where online visibility can make or break a business, mastering the principles of SEO is no longer optional—it’s essential. By leveraging the power of SEO, businesses can harness the potential of their websites, reach a wider online audience, and drive growth in a cost-effective manner.

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Nonprofit Storytelling: Engaging Donors Online

Nonprofits have a unique opportunity to connect with donors online using the magic of storytelling. But in a digital world filled with stories, how can you make yours stand out and resonate with your audience?

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Adapting to Change: How to Pivot Your Nonprofit Website in Uncertain Times

Uncertain times can really shake things up for nonprofit organizations. Your organization must be prepared to deal with challenges like reduced funding and greater demand for services. It can also be tough to keep your community involved when everyone is facing their own challenges. Planning for the shifting landscape is tricky. Your website needs to […]

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A Case Study: Dealing with Data Breaches and Malicious Actors

When auditing a website that was behind on updates, we discovered a data breach where at least one malicious actor had accessed one of the servers powering the platform, exfiltrating data stored within that environment. We worked with the company and several third-party partners to immediately assess the situation at a deeper level. This involved […]

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Leadership in the Land of Urgency: Risk Mitigation vs. Risk Response

Welcome to the land of urgency, where leaders constantly navigate risks and uncertainties. In this fast-paced world, leaders often face the dilemma of choosing between risk mitigation and risk response. While both approaches are critical in managing risks, finding the right balance can be challenging.  It can be easy to fall into the trap of […]

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5 Important Nonprofit Marketing Strategies

How nonprofit marketing helps you reach your audience and make a difference. Your nonprofit exists to make a difference and your ability to do so relies upon the reach of your organization. As such, fundraising, program management, and marketing are very closely tied in nonprofit organizations. Nonprofit marketing is all about reaching your audience so […]

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Know Your Audience – Tips for Nonprofit Marketing Managers

Nonprofit marketing managers are responsible for promoting an organization’s mission, raising awareness, and generating support for their programs and services. That’s a lot of specialized knowledge for one role. It often takes a team to successfully execute the marketing strategies. Marketing to Your Target Audience One key strategy is to know your audience. The target […]

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Nonprofit Website Tips: How to Create a Website That Works for You

Your website is a crucial tool for your organization. It’s a platform where you can showcase your mission, share your impact, offer resources, and connect with potential donors and volunteers. However, creating a good website that effectively communicates your message and engages your audience can be challenging. At CauseLabs, our team enjoys helping nonprofit websites […]

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Position Your Organization for AI Success

Chatbots, voice messaging systems, and data conversion are all forms of Artificial Intelligence (AI) anyone who owns a smartphone uses regularly. Even tech designed to certify if you’re a real person is one of the many forms of AI.  Technology should make life easier, and AI is a glowing example of how that mission continues […]

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Featuring Woman Owned Agency, a CauseLabs initiative

March is Women’s History Month, a time to celebrate the achievements and contributions of women throughout history. In honor of this month and even beyond March, we want to share that CauseLabs is a woman-owned agency that is making a difference every day through its projects and its operations. CauseLabs is a web agency that […]

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Must-Have Affordable Tools to Streamline Daily Operations

Anyone building an organization or business from the ground up knows you have to wear a lot of proverbial hats when starting out. Large companies have the luxury of full departments to enact their marketing plans or manage their books. Fortunately, with so many apps and programs available, finding affordable tools to streamline daily operations […]

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Good Business Practices: The Case for Daily Website Backups

As more and more business operations move online, the importance of website security and reliability cannot be overstated. One of the most basic but critical measures any business can take in website maintenance is performing daily website backups. It may seem like a mundane task. However, the potential costs of not doing so can be […]

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