Your nonprofit’s mission is important, and you want to make the most significant impact possible. Which means you can’t depend on one-time donations. You have to cultivate relationships with donors. Using their data responsibly can convert one-time donors into recurring givers who advocate for your organization’s mission. But just because you can gather the data …
Journal
Lessons & insights from our journey for positive impact.
Keys to Marketing Your Nonprofit
If your nonprofit’s marketing consists of regularly updating social media and hosting an annual benefit gala, you could be missing opportunities to connect with people who need your help and donors willing to assist. Creating a plan and being consistent in marketing your nonprofit is essential for growing and maintaining it. You don’t have to …
Why Your Nonprofit Website Needs Strategy
You can’t build a house without a solid foundation and expect it to last. The same is true for a website, which is why your website needs strategy. A digital strategy establishes the overall direction your website will follow. It acts as a North Star, providing a digital purpose and aligning it to your nonprofit …
CauseLabs CEO, Sheryle Gillihan, talks more about Impact Technology and the potential of Collective Impact Alliances
The benefits of evolving with technology comes from evolving your mindset and your business model around supporting digital goals and strategies not from the tool, framework or functionality you choose to build.
Using Technology to Build Community
You’ve heard it’s not what you know, it’s who you know. If your goal is to collaborate in an online community to make a positive impact, that may be truer than you think. Impact technology is the proactive use of responsible technology to create or multiply positive impact. It can change the world for the …
Website Features for Nonprofits to Consider
You have a unique audience with specific needs that your nonprofit wants to serve. The question becomes how to use technology to help these people. To best serve this audience, you need to understand their unique needs. You also have to think critically about using technology to meet them where they are. This service includes …
Website Accessibility Features for Nonprofits to Consider
Web accessibility isn’t just for organizations trying to reach the masses. It’s essential for anyone with a website, including nonprofit organizations, to consider those with disabilities in your web design. To make your website truly accessible, you have to understand the people in the community you want to serve. You also need to understand their …
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Why You Should Redesign Your Website
First impressions are everything. Your website design is more than an outward expression of the positive impact you’re making in the world. It can make or break your audience’s perception of your brand. There are many reasons why you should redesign your website — and they aren’t just limited to cosmetics. How Often to Redesign …