Human-centered design (HCD) is at the core of CauseLabs’ empathetic approach to creative problem solving. This methodology defines a framework that seeks to better understand the needs, wants and behaviors of the user, and to best identify a technologically feasible and economically viable solution. By focusing on the end user’s perspective, their environments and routines, …
Journal
Lessons & insights from our journey for positive impact.
Marketing in a Pandemic
Living during a pandemic is hard. Working during a pandemic is challenging. Knowing the best way to market your business during, and after, a pandemic is a perilous journey at best. Catastrophes happen. Storms bring floods and high winds. Fires sweep through mountains and plains. Plagues and pandemics spread across land and seas. No matter …
Leadership for a Global Crisis: What I’ve learned and how I feel
The United Nations Global Compact is holding special Academy Sessions centered around #UnitingBusiness. You can view the previous sessions and register for the future ones here. Below are my reflections from the first Academy Session: New Leadership for a Global Crisis. It Starts with an Opportunity Our normal social constructs have disappeared and our day …
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HCD Course Resources for Virtual Collaborations
On April 14, the CauseLabs team signed up for the free Human Centered Design (HCD) course hosted as a collaboration between Acumen and IDEO.org. If you’d like to sign up for this course, it may still be open for enrollment, but if not, they host it annually and our team takes it as a refresher …
Managing Stress in a Global Pandemic
Ah, stress. The effects of stress show up for all of us in different ways, but we all know it well, and we are becoming even more acquainted with it in recent days. How do we manage stress in times like these? What even is it? For me, it helps to look at some of …
CauseLabs Joins the UN Global Compact
Strengthening its commitment to sustainability, CauseLabs formally announced that it became a signatory to the UN Global Compact on August 30, 2019. The Compact is an initiative for companies to align strategies and drive operational awareness around universal principles on human rights, labor, environment and anti-corruption and take actions that advance societal goals. The UN …
Part 5 | Working with the Mission Model Canvas
This is the last section of our 5 part guide to the Mission Model Canvas: your business plan cheat sheet. You can read our previous journals here. Previously, we stepped into the shoes of the customer and identified how we will (10) Engage and (11) Reach the customer; next, we budgeted (12) How much it …
Part 4 | Working with the Mission Model Canvas
This is part four of our guide to the Mission Model Canvas: your business plan cheat sheet. Read the first four parts here in our journals. In the previous article, we listed the Key Activities that will (7) Solve the problem; (8) Listed the Key Partners; and identified (9) What we need to test the …