At CauseLabs, we know accessible design shouldn’t be a guessing game. For years designers have relied on contrast checkers that tell you whether a color combination passes or fails accessibility standards (like WCAG’s 4.5:1 contrast ratio for text) because roughly 2.2 billion people experience some type of visual impairment. Our owner, Michael Gillihan, got tired […]
CauseLabs Resources
Lessons & insights from our journey for positive impact.
How do you design websites for a global audience?
At CauseLabs our approach to designing for a global audience begins with listening. Language and culture shape how people interpret content on a page. We study regional behaviors, accessibility needs, and emotional cues before we sketch a layout. We build flexible content systems that support translation, right to left reading, local idioms, and imagery that […]
Using Tech to Show Gratitude
It’s the season for giving thanks. But the end of the year may have snuck up on you like the Grinch stealing Cindy Lou Who’s Christmas tree. Now you need help using tech to show gratitude this holiday season. This post will offer some suggestions and provide a way to weave the Thanksgiving spirit into […]
User Behaviors Shaping the Web
The COVID-19 pandemic is changing user behaviors shaping the web. Whether it’s the rise in remote work, the increase in families opting to homeschool, or the boom in next-day deliveries, learning from these behaviors can help your nonprofit adapt to emerging technologies. What User Behaviors Shaping the Web Mean for Nonprofits Behaviors people engage in […]
Adopting Digital: Is Your Nonprofit Keeping Up?
More than 110 million people in America wear an Apple Watch. Most people use them for telling time and tracking their step count. They may even read texts or answer calls on the device. But did you know that you also can use the watch to pay for items, translate languages, open your garage door, […]
Gathering and Using Donor Data Responsibly
Your nonprofit’s mission is important, and you want to make the most significant impact possible. Which means you can’t depend on one-time donations and you invest time and process into using donor data to understand your donors. You have to cultivate relationships with donors. Using their data responsibly can convert one-time donors into recurring givers […]
Keys to Marketing Your Nonprofit
If your nonprofit’s marketing consists of regularly updating social media and hosting an annual benefit gala, you could be missing opportunities to connect with people who need your help and donors willing to assist. Creating a plan and being consistent in marketing your nonprofit is essential for growing and maintaining it. You don’t have to […]
Why Your Nonprofit Website Needs Strategy
You can’t build a house without a solid foundation and expect it to last. The same is true for a website, which is why your website needs strategy. A digital strategy establishes the overall direction your website will follow. It acts as a North Star, providing a digital purpose and aligning it to your nonprofit […]